Holding the Keys: McCarthy Real Estate feels at home again after rebranding | News, Sports, Jobs



Perry Spaur of Copperhead Handyman Providers, and Jordana Bungard clearly show the new signal to homeowners Kerry Westermeyer and Stephen McCarthy Thursday afternoon at the freshly rebranded McCarthy Real Estate in Marietta. (Photo by Michele Newbanks)

MARIETTA — Soon after extra than 15 many years as Genuine Dwelling McCarthy Real Estate, the enterprise is heading back again to its roots.
On Thursday afternoon, McCarthy Real Estate held an open property to rejoice likely independent, demonstrating off the new emblem and newly positioned sign in entrance of its Next Road, Marietta, office environment.
Close friends, business neighbors and realtors from other agencies submitted by the front doorway to congratulate the owners, Kerry Westermeyer and Steve McCarthy, on their rebranding and celebration of 65 many years in enterprise.
Joyce Stanley was just one particular of the McCarthy realtors who frequented through the open up household. She has worked with McCarthy Real Estate for about 11 decades out of the Washington Boulevard, Belpre, place of work.
She reported she lived in Belpre and many workplaces would not allow for a part time real estate agent, so she interviewed with McCarthy. He permit her operate section-time and following a though, she went complete-time.
She and Jesse Joseph, another realtor from the Belpre place of work, talked about the new office environment indication they would be getting though examining out their new business enterprise cards and name tags, all with a eco-friendly and black brand.
The company has been open for 65 a long time, but in 2004, the homeowners decided to go with the purple-and-white themed Genuine Residing Real Estate.
“Real Living brand has resolved to discontinue the manufacturer in 2023, so at that level when we got observe of that very last fall, Steve and I talked and we wanted to go again independent,” stated Westermeyer. “We collaborated with other True Living brokers all around the nation. We had Zoom meetings with them and there is so lots of facets to owning a franchise and then heading back to staying unbiased.”
She said there are so lots of company-sort platforms to get the job done with or use to bring buyer and seller potential customers to the organization. They will be partnering with just one in the around future, she reported.
“We’re psyched to be again to McCarthy Real Estate,” she reported. The red and white logos of True Residing had been changed with the inexperienced and black when they have been previously unbiased. This time, they went with an fully new emblem that would be quick to see on property symptoms.
“Of training course McCarthy is Irish, and we are too, and it was hard to swallow when we experienced to go to the crimson with Actual Residing, so we’re excited to be back again to us. We manage almost everything,” Westermeyer stated.
She reported it is a fantastic time to rebrand because they are in their 65th year of company, generating them “the longest dwelling real estate business in the valley, so we’re very pleased of that far too.”
The very last several years, McCarthy Real Estate has been hard at perform offering a ton of attributes.
“There’s low stock and large demand and charges have absent up. It’s been a really, very, incredibly busy couple of several years,” Westermeyer reported.
Michele Newbanks can be arrived at at [email protected].